Youth Summer Recreation
Client: MCCS Hawaii, Recreation
MCCS Hawaii’s Recreation division hosted youth specific programs throughout the summer.
The Problem:
Create a system of designs that connect Youth Recreation Programs together while maintaining distinct aesthetic per program.
The Solution:
Maintain a similar approachable flat style of illustration while highlighting the program's activities, with an emphasis on the activities being hands on through suggestions of movement.
Icons of the program were chosen as the main focus so patrons could easily identify activities, with each design having a distinct color pallet to differentiate the programs.
Icons of the program were chosen as the main focus so patrons could easily identify activities, with each design having a distinct color pallet to differentiate the programs.
The Product:
A comprehensive marketing campaign consisting of print and digital materials.
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A comprehensive marketing campaign consisting of print and digital materials.
